The Competitive Advantage – Marketing & Business Development

Our creative drives business performance. you’ll experience the difference!

We’re a Full-Scope Business Development and Revenue Generation Marketing Firm that merges branding, storytelling, analytics, and business savvy to give our clients’ companies The Competitive Advantage. Together, we’ll exceed your expectations and your business goals!

Branding
Creative
Social Media
Website Development
E-Marketing
Digital Strategy

Video Production
Content Development
Public Relations
Event Planning
and more…

Start-Ups

We understand the unique challenges of startups. We build your brand around your vision, mission, and goals to give you the operational jump start you need most. In a competitive world filled with noise, we’ll hit the perfect note to create your symphony!

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Market Launch

Looking to create or rebuild a brand or event? Are you introducing a new product or service? We’ll create awe-inspiring branding, a full campaign, and announce it in style!

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Revenue Generation

In a world filled with reinvention, it’s important to grow your customer base the same way. Stay ahead of competitors, consumer expectations, and changing environments with a full-scope marketing campaign to jump start your business and create the market share that you deserve!

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Share the Love

"When I joined the College of the Desert Foundation, the first thing I wanted to do was give our marketing a sharper look and a more strategic focus. The Competitive Advantage did just that, elevated our look and style! They worked directly with us to develop our vision. Thanks to their fresh approach, they have found a way to shine a bright light on the Foundation and more importantly our students! If you're looking to bring new life to your brand, choose The Competitive Advantage! You won't be disappointed!"

– Catherine Abbott, Executive Director, COD Foundation

“We have been continuously impressed by Theresa’s uncanny and intuitive ability to understand our needs. What we have received has gone far beyond refreshed materials, we have an entirely new look and level of sophistication and engagement with our donors. We now are able to communicate with our constituency, provide a high level of stewardship to our donors, and put to the forefront, the very essence of our mission and vision. Beyond that, Theresa has connected with her network of marketing and communications colleagues, to raise the visibility of our organization beyond the printed page, to all areas of communications. I would absolutely recommend her, in fact, have already done so. I can’t begin to list all of the positive contributions she has made to our organization. Suffice to say, we are thrilled to have her onboard!”

– Matt Durkan, Director of Development, COD Foundation

"The HR Advantage and The Competitive Advantage teams have been an incredible asset to us and to Simply You Cosmetic Surgery. From managing our Executive Search to HR and Business Operations, and full scope Branding, Website, Social Media, Sales Materials and Marketing Development, we are thrilled with their work! We couldn’t have done it this quickly without them!

– Dr. Craig and Lorna Ball

“We absolutely LOVE everything created for Fidelis Specialty Pharmacy! The Competitive Advantage took the time to understand our medical industry guidelines, create engaging bilingual content, and create a full campaign to reach our patients. We have received such an incredible response and we can’t wait to keep on growing!“

– Norma Castaneda, C.O.O. Fidelis Specialty Pharmacy

Engaging Content

Your plEDGE Gives Students an EDGE

January 24, 2022

Nearly 10 years after its initial inception, the EDGE/plEDGE program prepares dedicated full-time students for every aspect of college life, from math and English skills to counseling and free tuition.

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Stepping Out 2022

January 23, 2022

Ronstadt’s Moving Songbook Takes Center Stage in Stepping Out 2022 Tribute by Ann Hampton Callaway.

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Inspired Millions

January 21, 2022

MacKenzie Scott’s $18M Gift Inspires a New Generation of Donors. In June 2021, College of the Desert (COD) received its largest one-time grant in the College’s 60-year history, an unprecedented $18 million donation from billionaire philanthropist MacKenzie Scott.

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Let’s Talk

We love our clients! If you’d like to know the extraordinary feeling of receiving full service creative and the peace of mind that comes from working with the right team, you’ve landed in the right place.